Halal Products: Industrial Revolution Era 4.0 and Society 5.0

Ida Musofiana, Hartiwiningsih Hartiwiningsih, Muhammad Rustamaji


Revolution society 5.0 is the fifth wave. The term human-centered society 5.0 is expected to balance economic progress with solving social problems using a system that integrates the virtual and physical worlds. Previously there was the era of the industrial revolution 4.0 which was marked by a blend of technology that blurred the lines between the physical, digital, and biological fields. In the current era of society 5.0, halal products are becoming a trend throughout the world, in Muslim countries and even in non-Muslim countries. Muslims as the consumer segment with the fastest growing economy in the world. Any company that doesn't consider how to serve Muslims is missing out on a significant opportunity. Indonesia, with a majority Muslim population, shows the need of its citizens in consuming halal products, including the implementation of halal guarantees for the products consumed. Digital transformation is recognized as a solution in order to improve the halal industry in Indonesia. The purpose of this study is to analyze the views of several interested parties on how halal products can continue to grow, especially in the era of digitalization. This is done in order to support sustainable development. The method used is a normative juridical literature study approach with descriptive data processing, analysis of national and international journals, as well as books and other literature related to the implementation of the business sector and halal products. The findings of this study indicate that the business and the halal product sector are the dominant sectors in the industrial and society 5.0 era. With the market potential dominated by halal products, development is needed in the implementation of the halal product industry in the era of the industrial revolution 4.0 and society 5.0. It takes harmony of halal products to follow and adapt to developments and progress in each era.

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