Conference In Business, Accounting, And Management (CBAM)

Purwati, Yenny, Fakultas Ekonomika dan Bisnis Universitas Kristen Satya Wacana, Indonesia

• Vol 1, No 4 (2012): Conference In Business, Accounting And Management (Cbam) 2012 - Articles
  Pengaruh Isi Pesan, Sumber Pesan, Dan Insentif Pada Sikap Konsumen Terhadap Sms Advertising
  Abstract  PDF